Hong Kong free essay sample

Hong Kong, one of the most highest population density cities, public transportation network has been well developed in this city. The only company, The MTR Corporation, operates the train service. The MTR was established in 1975 as the Mass Transit Railway Corporation to built an urban metro system to help meet Hong Kong’s public transport requirements. The Hong Kong Government solely owned the corporation. The company was re-established as the MTR Corporation Limited in June 2000. A few months later, the company is also listed on the stock market in Hong Kong as well. Another government-owned rail operator, the Kowloon-canton Railway Corporation, was merged into the MTR in Dec 2007. Now the company averagely carry 4. 9 million passengers every weekday. Respond to the feedback from the public after they increasing the fare in 2012. The company have estimated they will earn 6. 7 hundred million profit more from the fare increasing. The company has launched a series of promotion campaign in order to give back the profit they earn from the fare different to the communities. We will write a custom essay sample on Hong Kong or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 1. 1 Marketing Campaign ‘Ride 10 get 1 free’, promotion campaign launched last year in 2012 from June to December. Travelers can get a single journey ticket for free when they take 10 fare-paying journeys on MTR except Airport express, Light Rail within every Monday to Friday. Then they can redeem their ticket on or before Sunday in the same week at any Customer Service Centres or designated counters at stations and MTR Malls. The offer is only applicable to Octopus card customer. The single journey ticket is validating for one-month only and can be use for any journey except Airport Express, Light Rail or First Class in East Rail Line. 1. 2 Objectives The objectives for the ‘Ride 10 get 1 free’ campaign can be divided to two parts: 1. 2. 1 To take up the corporate social responsibility: Instead of only making profit, MTR had announced the total 6. 7 hundred million estimated extra profits from price increase proposal would return to the public by differences promotions. 1. 2. 2 Increase passenger volume: There are so many people they will take MTR in the morning, take bus when they finish their work. By offering â€Å"Ride 10 get 1 free† campaign, passenger will choose to take MTR rather than bus as they can get 1 free ticket if they can take 10 ride within one week. Market campaigns mostly are launch to draw customers’ awareness or create customers needs of that product. However, this campaign aims to encourage customers only use them as their daily transportation rather than taking others transport so that they can enjoy the free journey ticket. Further elaborate the objectives in terms of SMART criteria below. Specific: the objective are the company would like to return the profit gain from the fare increasing. Measureable: to help customer save around 671millions by offering a series of promotion campaign from Jun 2012 to May 2013. Achievable: MTR average carries 4. 9millions passenger per day. Most of the customer can enjoy different promotion offers. Realistic: the campaign is realistic because under this promotion period, even using the new fare basis. The fares that the passenger actually paying will be lower then the fare before. Timed: The campaign only is only valid from Jun 2012 to Dec 2012. 1. 3 Target Audience The target audience of this new promotion campaign is the major commuter. As per the Market Shares of Franchised Public Transport in Hong Kong, [Sources: Http://www. mtr. com. hk] MTR currently holds 45. 4% of the Public transport market. Through this campaign, MTR should be able to draw more commuter take MTR to work instead of taking other public transport. So that the commuter can fulfill the requirement of this campaign – ride 10 fare-paying journey within Monday to Friday, to get a single journey ticket. Except normal Adult fare customer, this promotion campaign also cover the rest of the market include students, elderly, child and disabilities person. MTR also provide free concessionary ticket for them if they can fulfill the requirement as well, so that to make the objective more achievable. 2 Campaign Strategy Marketing Communications Strategy can normally be divided into three different types: Pull, Push and Profile. As per Studio Wide (2010), in order to create a satisfactory marketing mix that attract customers to purchase their product, Corporation may need to balance out those strategies. As using only one strategy may not be provide as good of a return as expected for, therefore a mixture of strategies may help in achieving a campaign’s goal. McCabe () suggested that the pull strategy is more likely to be communicating with the end-users and to entice them in buying the product. Also, pull strategy often used as a combination with a specific type of promotional activity. The ‘Ride 10 get 1 free’ campaign have perfectly demonstrated the pull strategy as the MTR Corporation has pull their consumers to travel with their railway service and together with the sale promotion of ‘Ride 10 get 1 free’, the company pull their consumers to participate into the promotion by using the MTR transportation service even more. where at the same time push them to only use MTR as their transportation in order to fulfill the promotion requirements, that is to ride 10 journeys within Monday to Friday to get a free single journey ticket. Advertising Advertising is one of the most popular tools used in building brand image and brand awareness. In the ‘Ride 10 get 1 free’ campaign, advertising is one of the key features. During this campaign, MTR Corporation comprised in the advertising schemes of mass communication which included broadcast within the stations, the Internet, newspaper, billboards within the MTR owned properties such as shopping malls, stations and residences. The company also have broadcast inside every station inform passenger about this campaign. They have billboards all around property the company owns. Those promotions within the company own property, which they can save up cost to do in other places instead. Also, it would be very effective as those billboards have always been a very effective way to do advertisement since the passenger volume were almost 4. 9millions per day. The above advertising schemes would communicate the message to a huge volume of audiences; therefore the message would be directly passing to the customers as a whole. However, with this mass communication, the organization does not usually know whom they are communicating with and also the organization is unable to react instantly to its consumers’ reactions to the message that the organization is trying to pass through. In addition, the organization would be required to wait for the respond of their consumers whether they are reacting positively or negatively to the message (Lamb, Hair and McDaniel, 2011).

Business Communication Trends

Business Communication Trends Free Online Research Papers Successful business communication is an important element in todays business. When lacking it, there can be little if any consistency among employees, management and consumers. In order to start the beginning of communication within the workplace, employers have to throw away their supervisory egos for an environment of honesty, support and teamwork. At my workplace while working with senior citizens, being able to talk in an appropriate way is a key factor. When giving information or answering questions to elderly people my coworkers and I have to be attentive and patient when explaining things in detail so then resident can identify with it. When caring for senior citizens my coworker and I have to be able to speak in a two channel model. When caring the elderly residents a person has to give directions and explain procedures or ideas in a reasonable way and get responses from the person listening to make sure the communication was understood. Change is an important necessity for a nursing home setting. Without sufficient adjustments to possible future situations, no business can optimize its future and accomplish achievements. Changes are essential in all systems, developments, techniques and individuals, mainly with top management and middle management. All employees play important roles in the renovation and facilitate activities. Each change course of action is unique to a business and its special situation. Interpersonal conflict is one of the most frequent conditions I will facade on a daily basis lives through our family, friends, and coworkers. Interpersonal conflict is habitually the consequences of unenthusiastic cognition or views. If a nurse who is working at the nursing home suffers from a leg injured, their behavior can turn into less welcoming to other people. If the nurse is helping a resident while in this situation, the senior citizen may see the nurse’s impatience directed to them, whereas the nurse’s anxiety was simply unintended and the resident received the incorrect thought or message completely. In a nursing home setting, nurses need to respect the resident’s individuality more than ever when they become more familiar to each other. The nurses should consider how the resident will feels before speaking and think more about take their requirements, viewpoint, morals and opportunities while living at the nursing home. When taking care of elderly residents, the most efficient type of communication from the nurse to resident is the words and the tone. Residents who live in the nursing home usually suffer from conditions such as Alzheimers Disease, Multiple Sclerosis, and Cancer. When a nurse or any staff is communicating with a senior citizen, they should be compassionate in their tone and language. The use of language within a business certainly involves the use of tone. When working at a business, tone goes together with communication, which affects consumers, patrons, and it controls the interaction with the employees. The tone when writing letters and notes or when attending meetings and seminars or even just making phone call or having a discussion with someone all play a essential part in the company’s function. When it comes to nurses or other staff, tones of gentle words in an senior citizen’s time of necessitate are what make tone serious in the business atmosphere. Communication is something that everyone does in all places. Even though everyone exchanges words it does not mean I will not always understand what everyone is saying by body language or by conversation. When working with different people, I will have diverse ways of thinking and see things in different ways. In a nursing home, residences have to be well taken care of and to do this nurses and other staff are obligated to be caring of all their needs with the experience and education they have inquired as well as their behavior and uniqueness and using the right language and tone. If nurses and other workers can do this with the highest standard of achievement when using language and tones, client approval will be better and the business will flourish as a completely. In my opinion if my coworker would focus more on resident care and less on drama, the job would be a good place to work. I know just about everywhere a person works it will be some form of drama. I just care not to be around it. Research Papers on Business Communication TrendsThe Masque of the Red Death Room meaningsNever Been Kicked Out of a Place This NiceThe Effects of Illegal ImmigrationMarketing of Lifeboy Soap A Unilever ProductAnalysis of Ebay Expanding into AsiaRelationship between Media Coverage and Social andResearch Process Part OneIncorporating Risk and Uncertainty Factor in CapitalThe Project Managment Office SystemTwilight of the UAW

Ancient Egyptian Religion Essay Example | Topics and Well Written Essays - 1500 words

Ancient Egyptian Religion - Essay Example During ancient history of Egypt, most religious practices centered on the pharaoh, who used to be the king of Egypt. This pharaoh was believed by ordinary Egyptians to be descended from the gods, as Egyptians, during this old time in history, believed in many deities, not just one God. In that sense, the pharaoh acted as the intermediary person between people and the gods. Another important aspect of the ancient Egyptian religion was the sincere belief in the afterlife and this belief shaped their funerary practices. As such, ancient Egyptians made great efforts to ensure the survival of their bodies and souls after death, providing tombs, grave goods, and offerings to preserve the bodies and spirits of the deceased. After believing in a number of deities for long periods of time, a new religious trend started to emerge, depending on monotheism and belief in one God. The birth of Moses represented the climax of this religious trend in old Egypt. Moses lived during the 13th or the 14t h century B.C. The story of the name as mentioned in the second chapter of the Exodus answers the question. The story says that the Egyptian princess who saved the child from the Nile gave him his name: â€Å"because I picked him up from the water†, so he will be called Moshe. But it is obvious that this is not the appropriate explanation (Freud, "Translation and study by Dr. Abdel Moniem El Hefny". 1991, 26) In another version of the story, an author says in Jadishness Lexicon magazine the interpretation of the name in the Torah is â€Å"the one who was picked up from the water† (the name of Moshe only means â€Å"the one who was picked up†). This opinion may be supported by two other arguments; the first one is that it is absurd to say that an Egyptian princess knows the Hebrew language, and the second one is that it is most probable that the water from which the child was picked up is not the Nile ("A History of Christianity in Egypt"). Many people suggested a long time ago that Moses’ name is derived from the Egyptian language because of a newly published book written by the chronicler Peristide, â€Å"Egypt’s history†: â€Å"It is important to notice that the name of Moses is an Egyptian name. It is not other than the word mose that means â€Å"a child†, which is an abbreviation of the compound name, for example â€Å"Amon Mose† that means â€Å"the child Amon† or â€Å"Betah Mose† that means â€Å"the child Betah†. But this divine name has been gradually omitted by use, and was limited to the boy’s name of Moses. However, when Peristide mentioned unrelated names, he reviewed the list of the names of the Egyptian kings which are similar in terms of the religious connotations, for example â€Å"Ah-Moses† (Ahmos), â€Å"Tut-Moses† (Tuhutmos) and â€Å"Ra-Moses† (Ramses). (Soliman, 1988, 25) Many authors who discovered that the name Moses is an Egyptian name, to conclude that the one who bears an Egyptian name must be Egyptian himself, or at least to say that this is possible (Freud, "Translation and study by Dr. Abdel Moniem El Hefny", 1991, 26). The first family where he was born is usually a special family according to legends. But it is here a very modest Jewish family. And the second family where the child was raised is, as usual, a modest one. But here, it is the Egyptian royal house as the princess has raised him by her side. This discrepancy from the traditional type of legends seemed really odd to many researchers, to the extent that Eduardo Myer and others said that the original form of the legend was different; as Pharaoh had a dream warning him of his grandson who will be dangerous to him and to his kingdom. Therefore, this resulted into delivering the child to the Nile waters

The Jazz Combos Concert Essay Example | Topics and Well Written Essays - 500 words

The Jazz Combos Concert - Essay Example Some of the performers featured during the concert included Kelsey Marvin, Jeff Hampton, and Sarah Rodger among others. This paper discusses my thoughts and feelings about the Jazz Combos concert held on April 4 this year. The performers’ notation was good for the octatonic pieces, despite the fact that they are diatonic to a lack of the key. This demonstrates that the universal rules for non-harmonic tones were applicable to the performances. Ascending notes took naturals or sharps – either flat or descending. The signature style for Jazz performances stood throughout the performance. In developing a swing feel, there were notable ways that included the notation of the bass lines as quarter note pieces. However, there was a high sense of repetitiveness and predictability throughout the performance, which appeared to limit the forward motion aspect of the swing bass effect. Throughout the performances, the basic rule that the double bass should not be used to play a sim ple single-measure line, which is repetitive, was observed.   This shows that the performances were highly stylistic and were presented before the audience in an effective manner (Cone 48). There were instances where the piano accompaniment was placed on the music’s beat, instead of using it to anticipate alternating beats, which marked a weakness in many of the performances. In some performances, like I anticipated all the performances to be played, the chords were played in staccato-against on-the-beat music lines, which were used effectively, to create the musical yin and yang characteristic of the swing feel. The style was very effective in cultivating the interest of the audience and demonstrating its artistic nature. As expected from the performances, most artists used modified block chords – which they employed, when comping with the melody of a walking bass (Cone 42).  

The Evolution of Today's Modern Airport Research Paper

The Evolution of Today's Modern Airport - Research Paper Example The parameters that will be used in the assessment include the total number of operating airports at today’s date, the role of technology in the operating systems and how accidents play a role in limiting the efficiency of airport authorities or the concerned people involved in the operation of running airlines. The project will include charts and tables to demonstrate the evolution of airports. The project will also take into account how airports might evolve in the future times as well as decrease the level of risks associated with air travel. The two persons who earn all credits in developing the first airplane are Wright Brothers. From the first success the brothers focused to develop a method of pilot control. They emphasized that this would act as the key in order to solve the problems relating to flying. They started to experiment on developing powerful engines. With the help of the wind tunnel they developed designs on wings and propellers that were much more efficient than before. The pavement of runways is prepared in such a way so that can maintain maximum friction for the wheels. The surface of the pavements arte usually grooved so that the water flows into the grooves but the peaks between the grooves will still touch the tires of the airplanes. The regulation of air traffic so as to avoid exceeding traffic and maximum utilization of the available space is regarded as Air Traffic flow Management. The project will demonstrate critical thinking by describing how airport evolution could theoretically unfold in the future. One of the constraints that the runway faces is that only one airplane can utilize the space at the same time. Therefore it is of utmost necessity to utilize the runway effectively so as to ensure that optimal utilization of service is provided to the travelers. The effective operation of the Air Flow Traffic management will avoid collisions and can safely handle maximum airplanes at a certain

Bury My Heart At Wounded Knee

Bury My Heart At Wounded Knee Bury My Heart at Wounded Knee by Dee Brown is a fully documented version of the obliteration of the Indian Americans in the late 1800s culminating at the Wounded Knee Battle. Brown brings to light torture and atrocity story not well known in the American history. The way in which American Indians was decimatedis best understoodby the authorarguments thatThe Whites told only one side. Only his own best deeds the only worst deeds of the Indians, has the white man told (Brown 316). When I commenced reading this book I assumed I had a good handle on what happen to the Native American Indians. The Indians roams their ancestral lands peacefully and basically, with great admiration for the nation and its citizens. Then the white man approaches, stumbling all over himself with the aim of reaching the gold fields in California or the rich the high plains farmland. The Indians are no more than an annoyance, a bothersome barrier that should be relocated to one side if patent destiny is to be attained. Lands are and reservations stolen, the land that white man has already plundered or passed up, are assigned. Those who do not go to the set reservation are hunted down cruelly. Sometimes even those who agree to come in are pounced on (Sand Creek for instance) and massacres happens with cover-ups that make many people not believe the story (Silvestro and Silvestro 144). Once on the reservation Indiana are often forced to move once again, farther away from their ancient homeland, after some gold is discovered or convenient highway to West Coast under plans. On the reservation they are fed leftovers of the white man by corrupt, unscrupulous supervisors, and discouraging words depict death. You might as well expect the rivers to run backward as that any man who was born a free man should be contented when penned up and denied liberty to go where he pleases (Brown 108).This history book is striking to look at, yet sorrowing to read. The photographsand illustrations are excellent, and were printed on good quality paper. It has a feeland look of a coffee table volume, while having the rich content of history text. The Indian are massacred at Washita, Sand Creek, and Wounded Knee with petite or no public tumult, but when he reacts by killing a couple of settlers, imitating the white Americans through mutilation, the public atrocity is deep and the military is ordered a blank kill plaid (Hobson 34). With every chapter the shocking treatment is recurrent, leaving the reader with only two alternatives of responses vomiting or weeping. It is exceedingly hard to read the Browns book, not for the reason that the sentences long or the language is awkward, (which is not the incident) but for the reason that each sentence, page, and chapter will surely leave every but the most cold-hearted with a reflective sense of woe, shame, and disgust. Brown deals with the entire major and the minor actions that entailed almost all Native American communities and the scenario remains always the same. The work of non-fiction, tries to tell the story about American West from the viewpoint of the indigenous populace, The American Indian. This in itself sorts Bury My Heart at Wounded Knee a significant literature work as it is one of limited books supportive of the Indian foundation. This is done by the use of council first-hand, autobiographies, and records accounts. Each of the novels19th chapters deals with oneparticular tribe, battle, or historical occurrence. Brown goes into explicit and deepdetail throughout, as demonstrated by the books almost 500 pages. However, as some may complain the book is text-book-like or boring, I think the opposite is really true. In general, very little is acknowledged about this terrible massacre and the book is a wonderful and fascinating learning tool. Brown has transcribed many books about the lives of the American Indian, comprisingof Killdeer Mountain and Creek Marys Blood (Sharp 96). The Indians did not bother or cause uproar, as Crow Feather articulates: We never go to the Great Fathers country and bother him about anything. It is his people who come to our country and bother us, do many bad things and teach our people to be bad (Brown 275). Here Brown strongly captures attention to the point that the Native Americans endured a lot, and did not request for anything more than being let live in peace in the ir own land as they were before egotistical white settlers came. Bury My Heart at Wounded Knee opens a door into the past. It forces individuals to understand the dark side of the American history and the extents white men went to achievethe Christian attaindestiny. With the exemption of a few civilians and soldiers, the white man is depicted as an indiscriminate sadist and murderer. They slayed Native Americans irrespective of age or sex,frequentlyscalping and mutilating their bodies, and even getting as far as chopping off their genitalia. These bizarre and shocking exposures give the reader a terrifyingvision of the birth of a great nation. This is perhaps the most extensively influential book about American history published in the twentieth century. Dee Brown used to be a University of Illinois Librarian, and had written fifteen books about American history before he wrote Bury My Heart at Wounded Knee. His characteristic professionalism is very apparent in the excellent research and documentation which went into this multifaceted history of American West realized from an Indian viewpoint. The most captivating thing, however, is the plight of the central character, Dr. Eastman. He is sent to a school of white population, and forced to leave his tribe, traditions, and beliefs, he became the essence of what an ideal Indian could developto at least in the perspective of white man (Hobson 271). He also intrigues by his stern struggle, not only ethnically, but personally too. Walking a line between different cultures, and never accepted well in either of them; Dr. Eastman became a spokesperson for the Native Americans, while still attempting to maintain his personality as a tribe person. The whole situation where the tribe viewed him as a collaborator, an Indian, turned to white man that would not fit within his culture. His story is strongly portrayed in this book and provides a great vision into some of the extreme crimes ever committed on the Native Americans. Dee Brown, in this colossal undertaking, relates the closing ages of an ignoble period of American history. Straddling the period between 1850 and 1890, this book relates the doom of the many native communities who were massacred for the sake of the greed white Americans for land and other resources. Brown says (pg. 211) that only men who utilized the land were entitled to it, a statement that clearly identifies America at that time from the beginning of the book unfolding the ejection of the Navajos community from their own homes to reserved places, and then later permitted to go back to less fertile spots, Wounded Knee, the occasion that marked the final battle of the Native Americans. Throughout the book, the expressions of the past can apparently be heard. Wherever possible, Brown uses contemporary versions to tell the story, only filling in the holes as a storyteller on a documentary. The feeling of intimacy accompanied by the numerous maps and photos brings society that has disappeared to life, and I would argue, left the domain a poorer place. Although this was perhaps never the purpose, Bury My Heart at Wounded Knee is more of an indictment of white Americans and an attitude that continues to this day, since it is past events history. The attitudes that permitted the U.S government and army to annihilate a whole nation can still be seen in the American approach towards international affairs and may aid to explain why many outside the United Sates are so opposed to the American policy in nations such as Afghanistan and Iraq. I would envisage that this book may be extremely uncomfortable for Americans, telling, since it does of the massacre carried out just for settlers could have bigger land and everything within it. However itchy though, I deliberate that reading this book should be obligatory for everyone who wants to gain an understanding on the America of only over one century ago. Reading it may also provide some understanding into why there are problems. There are plenty reservations where once proud societies who believed that land belonged to no body but was merely borrowed, are forced to live. Dee Browns Bury My Heart at Wounded Knee is a brilliantly written and intuitive piece of American literature. Dee Brown asks us to confront their past, which may make us uncomfortable. But there remain two sides to every tale, and Brown shows the reader the side that they rarely see. By forcing the reader to think about these concerns, Dee Brown accomplished the objective he set out to attain when he began writing his eye opening account on the American West (Sharp 411). Further, the book offers the history that ultimately leads to the Wounded Knee slaughter tragedy. The pain, misunderstanding, suffering, fight for personal starvation, and, as well as cultural self all lead to an astonishing story of not just the saga of the establishing of American West, with the downfall of Native American nations however, it is also an close look into the nationsfailure in inter-relations and sacrifices of culture that fallouts when nations divide. Brown does an excellent job to point out the hypocrisy of the settlers many times throughout his book, stating that the white men of the United Statesà ¢Ã¢â€š ¬Ã‚ ¦ talked so much of peace but rarely seemed to practice it (Brown 8). This is a persuasive history, and one that have to be not only forgotten, but it ought to be studied, and eventually understood. I believe its power, and worth still carries importance nowadays and the history value presented applies to not only nations at large, but to individuals that forms the nations particularly when these nations find themselves in conflicts with each other.

Kingstons China Men :: Maxine Hong Kingston China Men

Kingston's China Men Maxine Hong Kingston's China Men contains many fables and parables from the Chinese Culture. In "On Mortality" Kingston reveals the story of human mortality and the reason for this mortality. The story focuses largely on human emotions and reactions towards the situations that people find themselves in. It also raises questions about the role of women in the Chinese culture and the attitudes of the culture towards them. The main character, Tu Tzu-chun, is forced to go through a series of tortures that are all illusions. He can not speak or react to the events that he witnesses, which he believes he can do. It is only at the last of the nine hells that he cries out in horror at the sight that he encounters. As he cries out, Tu is removed from the hells he is in and informed by the Taoist that he has ruined the chance for all humans to be immortal. The Taoist informs Tu that "[Tu] overcame joy and sorrow, anger, fear, and evil desire, but not love..."(121). hat, though, constitutes this idea of love? During the illusions, Tu could not "overcome love" when he was reincarnated as a woman and faced with the murder of her young child, yet when he was still himself he quietly watched his wife be ground into bloodmeal. He did not cry out at that sight, reminding himself that it was only an illusion. How could he not react to this incident to his own wife, yet react to the death of a child he does not yet know? Both incidents were illusions and both would seem to involve love but Tu only reacted to one of them. Is it because he was a woman that he cried out at the sight of a child being harmed? Did he not cry out at the death of his wife because she was a woman? The role of the female in this story reveals a sense of inferiority towards women. These questions that the story raises show how women were viewed as inferior and weak in the eyes of the Chinese culture. Kingston's China Men :: Maxine Hong Kingston China Men Kingston's China Men Maxine Hong Kingston's China Men contains many fables and parables from the Chinese Culture. In "On Mortality" Kingston reveals the story of human mortality and the reason for this mortality. The story focuses largely on human emotions and reactions towards the situations that people find themselves in. It also raises questions about the role of women in the Chinese culture and the attitudes of the culture towards them. The main character, Tu Tzu-chun, is forced to go through a series of tortures that are all illusions. He can not speak or react to the events that he witnesses, which he believes he can do. It is only at the last of the nine hells that he cries out in horror at the sight that he encounters. As he cries out, Tu is removed from the hells he is in and informed by the Taoist that he has ruined the chance for all humans to be immortal. The Taoist informs Tu that "[Tu] overcame joy and sorrow, anger, fear, and evil desire, but not love..."(121). hat, though, constitutes this idea of love? During the illusions, Tu could not "overcome love" when he was reincarnated as a woman and faced with the murder of her young child, yet when he was still himself he quietly watched his wife be ground into bloodmeal. He did not cry out at that sight, reminding himself that it was only an illusion. How could he not react to this incident to his own wife, yet react to the death of a child he does not yet know? Both incidents were illusions and both would seem to involve love but Tu only reacted to one of them. Is it because he was a woman that he cried out at the sight of a child being harmed? Did he not cry out at the death of his wife because she was a woman? The role of the female in this story reveals a sense of inferiority towards women. These questions that the story raises show how women were viewed as inferior and weak in the eyes of the Chinese culture.

The Materials and Appropriation of Tracey Emin

Tracey Karima Emin or better known as Tracey Emin was originally born in London in 1963, she was brought up in Margate with her twin brother Paul by their mother from a very early age (hence the well known nickname, ‘Mad Tracey from Margate’). From a very early age Emin was subjected to sexual abuse, which in turn has been the subject for a substantial amount of her work including sexual nature. Emin attended the Royal College of Art in which she gained an MA in painting. But Emin has described this period in her life as a negative experience, as she felt as though the other students attending the college were far too posh, thus creating an alienated experience. â€Å"Emin has described feeling conspicuously different and alienated from other students. † (Brown, 2006, page 16) Emin is also a member of the Young British Artists group (YBAs) and it is also wildly known that Emin came up with the name for the Stuckism movement in which her boyfriend at the time Billy Childish was a member of. It is believed that the name for this movement came about by Emin claiming that his oeuvre was ‘stuck’. â€Å"Your paintings are stuck, you are stuck! – Stuck! Stuck! Stuck! (That is, stuck in the past for not accepting the YBA approach to art). † http://en. wikipedia. org/wiki/Tracey_Emin 16/11/2010 So who is Tracey Emin? Is she a painter, print maker, photographer, instalaitionist, film maker, sculptor or writer? I would actually consider Tracey Emin to be all of these professions, including much more, due to the wide variety of her skills. Her work consists of a number of techniques that we, as the viewer, have seen since she has been in the public eye from the early 1990’s. The range of materials Emin has used (and still uses to this very day) is very vast indeed. There are very few artists out there in the world who use such an amount. Instead of just complying with the normal standard of art and just subjecting herself to a limited supply of materials, but then again most contemporary artists tend to think outside the box and do not want to conform to normality. The main piece of Oeuvre that I was to talk analyse is Everyone I Have Ever Slept With 1963-1995 1995, otherwise known as ‘The Tent’ (fig 1 and 2). This was originally shown at the South London Gallery as part of a group show called ‘Minky Manky’, which substantionaly became the turning point in Emins career. In regards to the materials Emin has used, the overall body of this piece is actually a shop brought tent (ready made object), which is the shape of a hexagon. It makes me wonder how Emin came about in deciding that this was the tent to use. I can just imagine Emin visiting a substantial number of retail shops searching for ‘the right tent’. Maybe this tent in particular just had that ‘ju ne se qua’ about it that drew Emin towards using it. She has also introduced more forms of materials such as an old mattress that she has placed inside of the tent with the text ‘with myself, always myself, never forgetting ‘appliqued on the bottom of the mattress in the centre. Inside of this small tent Emin has listed all the names of everyone that she has ever slept with during the time period in the title, 102 in fact. Her use of re- appropriating in regards to the appliques method which also includes the use of materials also used in this piece is something that I will be looking into a little later on. I find this really intriguing, as the use of appliques is quite an old fashioned way of making art these days. For centuries women all over the world had used this technique as a simple way of passing the time, as it was not even considered art in itself, and yet here we have a Young British Artist using this old fashioned method as part of her core work. Emin has even used this very same method in other pieces of her work including ‘Hate and Power can be a Terrible Thing 2004’. Now at first I thought this was an arbitrary shameless exhibition of her past sexual conquests. But when I took the time to look at the pictures of ‘The Tent’ (As it would now be impossible to view this in any art gallery, as it was destroyed in an unfortunate fire at the Saatchi Gallery in 2004), I was able to see that included in those names are members of her family, including her twin brother and also her unborn children i. e. , foetus 1 and 2. As I have already mentioned, that this could have been portrayed as an exhibition of past sexual conquests, Emin claims herself that all of the people she has named within the tent are in fact about intimacy and purely nothing sexual. â€Å"Some I’d had a shag with in bed or against a wall, some I had just slept with, like my Grandma. I used to lay in her bed and hold her hand. We used to listen to the radio together and nod off to sleep. You don’t do that with someone you don’t care about†. http://en. wikipedia. org/wiki/Everyone_I_Have_Ever_Slept_With_1963%E2%80%931995 23/10/10 I know from reading about Tracey Emin regarding this piece that the members of the audience that went to view this piece, have said that when they emerged from he tent they were thinking about their own past lives, including the people they have cared about â€Å"Some observers found the action of climbing inside the tent to read the names strangely intimate. http://news. bbc. co. uk/1/hi/3753541. stm 15/11/2010 This just goes to show that she has deliberately played with our minds to make us instantly think about what she wants us to think about, and that is those we care a great deal about. As Emin has said herself, it’s all about the communication. She has more or less re-appropriated this method and made it her own. Instead of sewing the regular ideals of something traditional such as a quilt or clothes in that matter, that would usually be commissioned using this historical method, she has re-invented this technique and used it for something to express her past sexual experiences through the representations of her own body, not necessarily physically for the viewer to see, but through the senses in ways that Emin portrays by symbolising the names of her past. Could Emin be playing with the Signs and Codes of ‘The Tent’? I honestly believe that she could well be. I feel that she is trying to tell us through When it comes to discussing such signs and codes Ferdinand de Saussure (1857-1913) believed that the signs and codes where a way in which the artists and audience could communicate. â€Å"Saussure believed that all of culture is made up of signs. That is to say, social life is characterised by the circulation and exchange of forms to which convention has been given meaning. A sign for Saussure is simply any device through which human beings communicate to each other†. Ward, 2003, page 83) However all of these names have been Appliqued, are those of family, friends and boyfriends (One of which is her former boyfriend Billy Childish). When I think about the signs and codes Emin has used, I start to wonder, did she do this on purpose? Is she forcing me as a member of the audience to subconsciously think about all of the people that I have ever cared about in my own life? As Emin has stated in the quote above that this piece is about intimacy. I believe that Emin has truly cared about all of these names at some point in her own life, as the time and effort she has taken to create this. The use of appliques, which is the term for sewing fabric directly on top of more fabric, of which she has used to attach all of the 102 names inside. This is in itself is a time consuming process and I believe that this is truly a sign to show that she has put as much effort into creating this Oeuvre as much as she did with the relationships in her life. Tracey Emin also uses representations of the body in a number of her drawings and monoprints. Here she uses the method of monprint as a way of capturing her thoughts and ideas. Usually these thoughts are again to do with her turbulent past. When you look at her drawings such as Suffer Love II, 2009 (fig 3) in which you can only see of what is presumably Emins own body is that of two naked legs erotically spread open wearing high heel shoes , you can see who her influences are e. g. Egon Shiele (fig 4). â€Å"Schiele’s eroticism and emphasis on childhood sexuality took this interest to a moral extreme. His depictions of childhood sexuality are a dangerous theme, and one shared by Emin†. (Brown, 2006, page 29) Here you can see that she is expressing her thoughts entirely just by a simple yet effective drawing. Both of the artist’s drawings are very alike in terms of the irrational lines that express how they must have been feeling at the time they were produced. Although Emins work is mostly of sexual emotions, her work does engage the audience. â€Å"Emin is a storyteller whose subject matter comes from Emin's own rich life. Through the poetry of her honest retelling of unique and intimate life-events Emin establishes a generous dialogue between the viewer and the artist. † http://www. saatchi-gallery. co. uk/artists/tracey_emin. htm 20/10/2010 Although some of her work can be quite controversial. Everybody at some point over the years has heard of Tracey Emin either through television or from reading newspapers and magazines, regarding her radical use of her exploration of her own body and personal past life. Her work is very autobiographical, in which her main source of study is herself, and about her past experiences in which she obviously wants to share with us. I would say that in that situation she must either be very naive or just completely an exhibitionist. At first I was unsure as to why I should write my essay on Tracey Emin, but after researching her, I have come to understand the ‘method in her madness’ so to speak. The way in which your mind starts to think in overdrive in how and why she creates such pieces of oeuvre and why she mostly only concentrates on certain parts of her past. I feel that all she is trying to achieve is basically instead of writing a book on her past life, she is giving us the visual experience instead, as sometime books can literally be boring with their little pictures and overrated text, but Emin takes away the boring text and replaces them with bold, brass exploiting words that make you want to read and want to learn more about her.

Generating and Pitching Story Ideas

Generating and Pitching Story Ideas With the ubiquitous presence of the Internet, coming up with story pitches and finding out where to pitch them has never been easier. There are publications for just about any hobby, industry, quirk, fetish, subculture and subject you could possibly think of. And resources abound for reaching them.Unlike assignments, with pitches you get to propose writing about something you choose. So think about what you would like to write about- stamp collecting? Minorities in the construction industry? Your personal experience with heartbreak? Whatever the subject is, you should be ready to research it, interview people about it and spend a lot of time thinking about it.Nothing new under the sunOf course, whatever it is youve thought of pitching, chances are its been written about before. So you have to find out where and how. Lexis-Nexis, usually available at the local library, is an excellent way to research articles on a certain subject. Google searches on the Web or archive searches on regi stered websites for major publications (which is usually free, although pulling up the archived stories in full may not be) can also give you a reasonable body of material. And plenty of websites with articles on that subject will pop up for free. Also check for organizations that relate to that topic, because they often list articles as well.Shape your pitch with a new angleYou dont have to search for every story written on the subject since the dawn of time. Lets say its a pitch about women in the construction industry. Dont worry about the articles written on this subject that date back more than five years ago. Thats ancient history in the world of publications. Youll probably find a good selection of stories written in major dailies and small weeklies within the past five years, but thats where the next tip comes in.Lets say you find that the New York Times has published a story about the struggles of women to succeed in the construction industry. Does that mean your pitch is a lready taken? Absolutely not. What it means is that you read the story, get a sense of what it did cover, and shape your pitch so that it will cover a whole new angle or idea that the Times story didnt. Did the Times story talk about women who faced discrimination and went on to own their own firms? Then think about interviewing women who dont own their own firms, but who operate cranes or weld iron. Youll look for women whose stories werent told by the Times. Even if the issue of discrimination is the same, every individuals story is different. Just as good literature offers new twists to old plots, so you can offer new twists to subjects of articles.Also, consider localizing a story for a local publication. Journalists for smaller hometown newspapers often take a story of national interest and apply it to their hometown readers. For example, the Atkins Diet is a nation-wide trend, but you could interview local bakeries about whether theyre losing business, and pitch the story to t he editor of a local publication.Now you have to find publications to pitch your great idea to. Fortunately, its not nearly as tough as pitching your book to publishers. I pitched several stories successfully to the New York Times Money Business section via e-mail. This was made possible by nothing more than having the right name and e-mail address. A colleague had the email and name of the Money Business editor. I sent the guy an email with a story proposal that he accepted.Editors, especially at dailies, will be typically harried and easily distracted from strange e-mails. So you have to get straight to the point, while still being polite. Make it clear in the header that you are pitching a story about thus-and-so. Dont ramble on in the body; if the editor wants to know more about your credentials or history, he or she will ask for it. Just pitch the story, emphasizing why it would be something the publications audience will eat up with their coffee or lunch. I believe this topi c/angle/knowledge would be of great interest to your readers because†¦. Attaching your resume wouldnt hurt, and you can offer to send examples of your writing if the editor wants to follow up.You can also, of course, use snail mail. Be aware, though, that particularly busy editors may take more time to plow through stacks of envelopes than to browse their email inboxes.If there is a particular publication you want to work for, call their main number and ask for editorial. You should be able to find out fairly quickly whether they are accepting freelance articles or not. Checking the website for that publication may also answer the question.An excellent online resource for insider tips on pitching to specific publications is at mediabistro.com. It does require a paid membership, though registration to access job listings that may include freelance opportunities is free. The pitch tips feature a specific publication each day and tell you what the deal is.Take the time to read thr ough a particular publication to get a sense of what kind of stories it wants. Editors find it very irritating to receive unsolicited pitches that arent appropriate for their publication. Dont assume! For example, I edit transportation stories for a weekly construction magazine. I look for stories about building major highways, bridges, rail systems and airports. If somebody sends me a pitch about manufacturing the next generation of clean-air buses, that means they didnt take them to glance through the magazine and realize that we dont cover that industry. The pitcher only saw the title transportation editor and made an assumption.That writer, however, could probably do a bit more research and find out that there are indeed several magazines that cater to the suppliers, builders and users of clean-air buses. The writer could also check out publications whose main audiences consists of concerned users- i.e. environmentalists- and pitch the story with emissions in mind. It will be a slightly different pitch to the publication who caters to transit agency officials who buy the buses.When you show that youve taken the time to find out a little bit about a given publication and thus pitch it a story that would work for its readership, youre inherently advertising that youre a good journalist and writer who does your homework.

The Life And Poetry Of William Buttler Yeats Essays - Abbey Theatre

The Life And Poetry Of William Buttler Yeats Essays - Abbey Theatre The Life And Poetry Of William Buttler Yeats On June 13 1865 William Butler Yeats was born in Dublin Ireland. From the start Yeats had artistic influences, due to the fact that his father Jack Butler Yeats was a noted Irish painter. He had no formal education until he was eleven, at that time he started at the Godolphin Grammar School in Hammer*censored*h England and later he enrolled in Erasmus Smith High School in Dublin. Throughout his schooling he was considered disappointing student, his studies were inconsistent, he was prone to day dreaming, and poor at sports. In 1884 Yeats found his way to the Metropolitan School for the Arts, here he met a poet by the name of George Russell. Yeats and Russell sheared the same dreams, visions, and the enthusiasm for them. Russell and Yeats soon founded the Dublin Hermetic Society for the purpose of conducting magical experiments. They promoted their idea that whatever great poets had affirmed in there finest moments was the nearest we could come to an authoritative religion and that their mythology and their spirits of wind and water were but literal truth. This sparked Yeatss interest in the study of the occult. After his experience in the hermetic society he joined the Rosicrucians, Madam H.P. Blavavtskys Theosophical Society, and MacGregors Mathers Order of the Dawn. Yeats consulted spiritualists frequently and engaged in the ritual of conjuring the Irish Gods. The occult research Yeats made was apparent in his poetry. The occult was a source of images to use in his poems, and evedence of this is in all of his works. In1885 Yeats met John OLeary an Irish Nationalist and Fenian leader. OLeary played a large role on getting Yeatss his work first published in The Dublin University Review and directing Yeatss attention to native Irish sources for inspiration. The influence of OLeary caused Yeats to take up the Irish writers cause. England was trying to destroy all Irish literature in an attempt to anglicize Ireland through a ban on the Gaelic language. OLearys nationalism and opposition to violence impressed many people including Yeats. These views helped shape political views that Yeats would hold for the rest of his life. In 1889Yeats met Maude Gonne, a woman he loved unrequitedly for the rest of his life. Yeats asked Gonne to marry him many times but she always turned him down. Gonne was an Irish patriot and an inspiration to Yeats. Yeats frequently accompanied here to political rallies even though he usually disagreed with her extremist tactics. Their relationship went through a lot including Gonnes short-lived marrige to John McBride. Most of Yeatss poetry is addressed to her. Yeats associated her with Helen of Troy, whose capriciousness led to the destruction of a civilization. In 1986 Yeats became friends with Lady Isabella Augusta Gregory, a nationalist playwright. Together Yeats and Lady Gregory helped to found the Abbey Theater. As the director and dramatist Yeats helped to turn it into a leading theatrical company of the world and a center of the Irish Renaissance. Near the Turn of the century Yeats fought to abandon his old style of writing, at this time his writing became less mystical and symbolic and it became clearer. Yeats eventually got married in 1917, at the age of 52. His wife was Georgie Hyde-Lees, while on their honeymoon she discovered that she had mediumistic abilities. Through automatic writing she could communicate with a visionary realm. In Yeatss later years he became more involved in politics. From 1922 1928 he was a senator for the Irish Free State. In 1923 Yeats received the Nobel Prize for literature, and died on January 18 1939 in Roquebrune France. Yeats was buried in Sligo Ireland. A Drunken Mans Praise of Sobriety Come swish around my pretty punk And keep me dancing still That I may stay a sober man Although I drank my fill. Sobriety is a jewel That I do much adore, And therefore keep dancing Though drunkards lie and snore. O mind your feet, O mind your feet Keep dancing like a wave, And under every dancer A dead man in his grave. No ups no downs, my Pretty, A mermaid not a punk; A drunkard is a dead man And all dead men are drunk. This is a lyrical poem, which Yeats

Legal issues in cloud computing Essay Example | Topics and Well Written Essays - 500 words

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Redbox Essay Example | Topics and Well Written Essays - 250 words

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